Internet Business und Internet Services

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Niklas Eschner

Niklas Eschner, M.Sc.



  • Doctoral Candidate, Internet Business and Internet Services, LMU Munich (since 10/2017)
  • Master of Science in Information Systems, Technical University of Munich (2017)
  • Bachelor of Science in Business Information Systems, Frankfurt School of Finance & Management (2015)
  • Semester Abroad, The University of Melbourne, Melbourne, Australia (2013)

Work Experience

  • Doctoral Candidate, Robert Bosch GmbH, Stuttgart (since 10/2017)
  • Research Assistant, Decision Science and Systems, Technical University of Munich (2016/2017)
  • Junior Employee, DZ BANK AG, Frankfurt am Main (2011 - 2015)
  • Intern, Shanghai Chemetall Chemicals Co., Ltd, Shanghai, China (2014)
  • IHK Apprenticeship as Computer Science Expert, DZ BANK AG, Frankfurt am Main (2013)
  • Community Service, Missionszentrale der Franziskaner e.V, Bonn (2011)

Research Interests

  • Corporate Entrepreneurship
  • Predictive Analytics

Thesis topics

Master Thesis: Effects of Entrepreneurial Orientation: Evaluating Non-Financial Outcomes

There is a large amount of research on the phenomenon of entrepreneurial orientation (EO) which is one of the most established constructs in entrepreneurship and broader management research (Wales, 2016). Especially, the effect of EO on financial performance of firms is with over 150 studies a frequently investigated relationship (Covin & Wales, 2018). Contrary, research on non-financial outcomes is rare (Rauch, Wiklund, Lumpkin, & Frese, 2009; Wales, 2016). Priory work suggest to investigate e.g. the effect of EO on employee motivation and task involvement, employee turnover, and the creation of a positive culture (Zahra, 1993), stakeholder satisfaction, reputation, public image, and goodwill (G Tom Lumpkin & Dess, 1996), and social value creation, sustainable solutions, and satisfying multiple stakeholders (G. T. Lumpkin, Moss, Gras, Kato, & Amezcua, 2013). Overall, the thesis pursues a twofold target. What non-financial outcomes of EO does the literature suggest and are they already investigated empirically? Afterwards, the task is to measure EO (Covin & Wales, 2012) for a relationship of choice with a non-financial outcome via survey research in at least one company of choice. How does EO effect the chosen non-financial outcome?


Covin, J. G., & Wales, W. J. (2012). The Measurement of Entrepreneurial Orientation. Entrepreneurship: Theory and Practice, 36(4), 677–702.
Covin, J. G., & Wales, W. J. (2018). Crafting High-Impact Entrepreneurial Orientation Research: Some Suggested Guidelines.
Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135–172.
Lumpkin, G. T., Moss, T. W., Gras, D. M., Kato, S., & Amezcua, A. S. (2013). Entrepreneurial processes in social contexts: How are they different, if at all? Small Business Economics, 40(3), 761–783.
Rauch, A., Wiklund, J., Lumpkin, G. T., & Frese, M. (2009). Entrepreneurial orientation and business performance: An assessment of past research and suggestions for the future. Entrepreneurship: Theory and Practice, 33(3), 761–787.
Wales, W. J. (2016). Entrepreneurial orientation: A review and synthesis of promising research directions. INTERNATIONAL SMALL BUSINESS JOURNAL, 34(1), 3–15.
Zahra, S. A. (1993). A Conceptual Model of Entrepreneurship as Firm Behavior : A Critique and Extension. Entrepreneurship: Theory and Practice, (4), 5–21.

Bachelor Thesis: Entrepreneurship and Digital Technologies: A Literature Review

The interplay of entrepreneurship and digital technologies is increasingly object of entrepreneurship and information systems research. This bachelor thesis identifies systematically relevant literature from both research fields and analyses its research outcomes (Sturm, Schneider, & Sunyaev, 2015; vom Brocke et al., 2009; Webster & Watson, 2010). Recommended starting points for the search are research on digital entrepreneurship (Nambisan, 2017; von Briel, Davidsson, & Recker, 2018) and new venture creation (Autio, Nambisan, Thomas, & Wright, 2018). Overall, the aim of the thesis is to answer the following research question: What research streams are emerging at the intersection of entrepreneurship and information systems research dedicated especially to entrepreneurship and digital technologies?


Autio, E., Nambisan, S., Thomas, L. D. W., & Wright, M. (2018). Digital affordances, spatial affordances, and the genesis of entrepreneurial ecosystems. Strategic Entrepreneurship Journal, 12(1), 72–95.
Nambisan, S. (2017). Digital Entrepreneurship: Toward a Digital Technology Perspective of Entrepreneurship. Entrepreneurship: Theory and Practice, 41(6), 1029–1055.
Sturm, B., Schneider, S., & Sunyaev, A. (2015). Leave No Stone Unturned : Introducing a Revolutionary Meta-search Tool for rigourous and efficient systematic literature searches. In ECIS 2015 Research-in-Progress Papers. Retrieved from
vom Brocke, J., Simons, A., Niehaves, B., Riemer, K., Plattfaut, R., Cleven, A., … Reimer, K. (2009). Reconstructing the Giant: On the Importance of Rigour in Documenting the Literature Search Process. 17th European Conference on Information Systems, 9, 2206–2217.
von Briel, F., Davidsson, P., & Recker, J. (2018). Digital Technologies as External Enablers of New Venture Creation in the IT Hardware Sector. Entrepreneurship Theory and Practice, 42(1), 47–69.
Webster, J., & Watson, R. T. (2010). Analyzing the past to prepare for the future: Writing a literature review. Jstor, 26(2).